Title Rewrite Risk

Google rewrites most titles it doesn't like. This previews your snippet at true pixel widths, pulled from your live page rather than pasted text, and scores how likely yours is to get rewritten and why.

Why titles get rewritten

Since 2021, Google generates the title it shows you. Your <title> is an input, not an instruction. It keeps yours when the title is honest, specific, and fits the space. It rewrites when it finds truncation, keyword stuffing, boilerplate like “Home”, a brand-only title, or a title that doesn’t match what the page’s own H1 says the page is about. And when Google does reach for a replacement, your H1 is usually what it grabs. That’s why the H1 comparison here matters more than the character count most tools fixate on.

What it scores

  • Truncation, measured in pixels against the real desktop limit rather than guessed from a character count
  • Title against H1. Low word overlap between the two is the strongest rewrite predictor there is.
  • Stuffing patterns, like delimiter chains (|, -, ) and repeated keywords
  • Boilerplate: generic openers, brand-only titles, ALL-CAPS shouting
  • Description health. Missing, too short to earn the click, or well past the truncation point. Descriptions get rewritten even more often than titles, usually without much harm.

The tool fetches your live page and reads the title, meta description, first H1, and og:title. Pixel widths are measured in your browser with Google's SERP font metrics for desktop. The rewrite-risk factors are heuristics based on Google's documented and observed behavior, so a low score is no guarantee. Nothing is stored.